https://www.clairebidwell.art/work daily 1.0 2026-08-07 https://www.clairebidwell.art/work/print-layout monthly 0.5 2026-08-07 https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/2f1e6a0d-9a4d-4af2-ae3d-c6ee080e2130/Lighting+Catalog+Supplement.png Work - Print Layout Brief: Layout a direct-mail Lighting Catalog Supplement that relies heavily on glamor photos to market the products. Execution: The structural block elements in the upper right corner of page 58 were not just a clever solution to some awkward negative space. They became the entire design language for this publication. Blocks of various tints of gray and the occasional yellow were proliferated throughout the piece for a consistent look and feel. I was the Design Lead on this piece and came up with the concept, but also managed a temp who helped with the page count. Tools used: InDesign. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/4f559c3c-9e45-406f-8a49-59ccb190237e/Physical+Therapy+Guide.png Work - Print Layout Brief: Layout a Physical Therapy Guide with a lower than typical parts-per-page. It will require custom photography for the front cover. Execution: Often catalog layout is about fitting the most SKUs you can, onto the least number of pages as possible. But sometimes, you get an opportunity to do something a little bit different. I pushed heavily for the look of the Physical Therapy Guide - a minimalist feel with lots of white space and accents of blue, a friendly-looking title in all lowercase letters, iconography, and big images wherever possible. I did the icon illustrations myself. I also got to participate in the front cover photoshoot. The models were HD Supply employees. Tools used: InDesign, Illustrator. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/4cc94862-6e9b-42c0-b62e-47f1abd6714a/HOS+Catalog+FC.png Work - Print Layout Brief: Layout a 200-page Hospitality Catalog for the Canadian marketplace. Execution: I acted as Design Lead for the Canadian Hospitality Catalog. It was produced over the course of several months with the help of 3 temps. I trained them on design standards, reviewed their work, and discussed changes before passing their pages on to my supervisor and other departments for sign-off. Tools used: InDesign. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/f273f5ed-0ed3-4ae2-92f5-f8d060eb9855/V66.png Work - Print Layout Brief: Layout the annual 2,000-page HD Supply Catalog. Execution: I acted as Design Lead for this catalog (V66), and the previous year's catalog (V65). Each one was produced over the course of six months with the help of 15 temps. I trained them on InDesign use and brand standards, proofed their pages, discussed changes, measured their performance, and made hard decisions on who to let go between revision rounds. Tools used: InDesign. https://www.clairebidwell.art/work/illustrations monthly 0.5 2026-08-07 https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/8bfe936d-a4d8-43ee-8399-8506fb64b2f9/Artboard+2%4016x.png Work - Illustrations Brief: Create a business card for a couple that spend their retirement camping in RV parks around the country. It should feature a custom illustration of their truck, trailer, and canoes. Execution: I chose exaggerated cartoonish proportions because the client responded positively to other work I'd done in a similar style. All four of the truck's tires have left the road, for a playful, cartoonish bounce as they careen down the two-lane highway. I set the scene in a desert with saguaro cacti because the client's home base was in Mesa, Arizona. I washed everything in shades of purple and yellow for an atmospheric, desert sunset feel. It is not shown here, but on the printed material, a spot gloss layer was added to the matte finish specifically on the vehicles' windows, so that they would glisten in actual sunlight. Tools used: Illustrator, InDesign. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/d78e8726-789f-46cd-9c83-8abcaa91ba46/Falling-Business-Card-Mockup-Vol3.png Work - Illustrations Front and back of card. Identifying information fictionalized for portfolio's purpose. Tools used: Illustrator, InDesign. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/68f7199f-7651-49ca-b9de-d8f5a4819a23/01_001_Gather_Round.png Work - Illustrations Brief: Create a comic set at a summer camp, where all the campers are woodland animals: a moose, two twin rabbits, a bear, and for comedic purposes, a meerkat. Camp Critter #1 should be the start of a ghost story at a campfire. Execution: Cinematic orange and blue campfire lighting introduces us to the campers. The second row, a single continuous scene broken into four cells, almost feels like a camera panning left to right. In the final cell, glowing teal text matches the counselor's spooky tale to an actual haunted cabin there on the campgrounds. Tools used: Photoshop. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/39e44641-6b08-4976-9299-7aafba0e37a5/Beef_Boi_Flattened.png Work - Illustrations Brief: Create a character named Beef Boi - a boy who is literally made of beef. Execution: I envisioned beef boy as a naively optimistic fellow, because I thought it offset his gruesome appearance in a playful way. From his cap, to his wide-eyed smile, to his enthusiastic wave, I drew a lot of inspiration from Spongebob for this character. Him standing in his own dripping viscera was a late addition, but really cements who this character is - a little guy who, despite being a walking health hazard, has all the joy in the world. Tools used: Photoshop. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/efd0805f-96c5-4869-bab6-4dd7c8aab2dd/Jackalope.png Work - Illustrations Brief: The client asked for a jackalope sticker done in a street art style. Execution: For whatever reason, a lot of street art characters I've seen have had the wrong number of eyes. I made our jackalope a cyclops. Typically, when you think jackalope mythology, you think of rural desert and prairie environs. For a street art context, I wanted to spin that on its head and give him a debonair, world-traveled, playboy personality, made all the more ironic by the fact that he is literally mounted to a wall. The underlighting adds a dramatic touch. I did much of this work in Photoshop's symmetry mode. Tools used: Photoshop. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/e9ac7658-c42b-4f3e-ba92-e442d4bfe30d/14-15.png Work - Illustrations Brief: Create a children's book for my darling, sweet, one-and-only, most special nephew in the whole world, Philip. His favorite color is yellow. Execution: My wife wrote, and I illustrated a book called "Humperdink the Forgetful Dinosaur". Shown here is the final spread. Leafy vector assets populate both the background and the foreground. A scale texture was applied to Humperdink's skin in Photoshop. Tools used: Photoshop, Illustrator, InDesign https://www.clairebidwell.art/work/packaging-design monthly 0.5 2026-08-09 https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/75fc3aaa-5311-479c-9b43-9106d63f96ca/Pineapple_Mojito_Mockup.png Work - Packaging Design Brief: Create a label for a Pineapple Mojito scented candle. Execution: Vector assets of pineapple, lime and mint decorate the background. The Tiki-inspired typeface looks like chunks of pineapple when applied in shades of yellow. The shifting baseline on "Mojito" and the googie diecut shape of the label add to the playful atomic midcentury charm. A blank line following "Batch #" is there for the client to write it in herself, emphasizing the handmade quality of the product. Tools used: Illustrator, InDesign. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/51e51a67-2198-4eeb-b317-b8f42078bef9/Marquette_Luna_Red_Portfolio.png Work - Packaging Design Brief: Create a label for a family's hobbyist winery featuring a beloved landmark of their hometown, Marquette, Michigan. Execution: I took this picture while traveling in the UP. The client liked it and wanted to feature it on their wine labels. The gloomy skies contrast with the typography rather nicely. Drop shadows in white and black were added to increase legibility. The red labeling itself was, of course, sampled directly from the lighthouse itself. The seal with the family name on the bottom right added a layer of authenticity to this small family winery. Tools used: iPhone, Photoshop, InDesign. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/61a1ba47-fbe8-4fab-ac07-bc85b278c836/Marquette+Luna+Red.png Work - Packaging Design https://www.clairebidwell.art/work/logo-design monthly 0.5 2026-08-07 https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/4dde3a33-15c3-4622-9567-21d402015fbc/CMYKaboom.png Work - Logo Design Brief: Create a logo for a street artist named CMYKaboom to include on their artwork to track if they're getting any mention online. A black and white version should be legible at small sizes when put next to the artists' own work. Execution: I played off the Kaboom in the name with the bomb imagery. I kept both the image and the typography cartoonish to separate them from any violent associations. This also fits the artist's aesthetic. And of course, I made sure to use each of the 4-color process colors in my palette. Tools used: Illustrator. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/734a8025-67da-4048-83a4-ba52900c1874/Wildcard+League.png Work - Logo Design Brief: Create a logo for a collectible card concept that features various King County regional wildlife. There should be multiple lockup options for different size and space requirements Execution: I knew that I had to feature the Sound's most famous residents/transients - the killer whale. I duplicated and rotated the whale 180 degrees as a nod to traditional playing cards. The typography was heavily modified to emphasize the wildness of wildlife. Tools used: Illustrator. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/07ceb4e7-97db-40ee-a18e-2ba1ca026849/Cascadia_Candle_Co_Etsy_Shop_Icon.png Work - Logo Design Brief: Create branding for an candle company with Pacific Northwest themed scented candles. Execution: I found a font with multiple glyph options so that I could adorn the "C" in "Cascadia" without overdoing it in "Candle" and "Co." I stacked that on top of a topological map texture to tie it to the Cascadian Mountain Range and a brown paper texture for a rustic but sophisticated Pacific Northwest vibe. Tools used: Illustrator, Photoshop. https://images.squarespace-cdn.com/content/v1/6a734b1db8a5f02db8360dea/70de886c-826d-4a6f-9c6b-21decf548360/Flame%26Ember_Logo_RGB.png Work - Logo Design Brief: Create a logo for an candle company called "Flame & Ember". Execution: I figured with an ampersand name, I might feature that character prominently. So when I was browsing fonts, I did it with the ampersand in mind. When I found this one, I noticed a little stylized flame in the negative space. I colored it in a couple shades of orange, and the rest was fairly simple. Tools used: Illustrator.